Sydney 16.34
18.7°
Sydney, AU
Abby
Melbourne, AU
One Daydream
Agency of Dreamers
One Daydream (ODd) are a content creator agency connecting the world’s best content creators with expert talent managers and leading brands. Through earned connections, clever storytelling and industry expertise they arm their dream team of influencers with the unmatched footing they need to live their daydream.
Scope
- Brand Identity
- Print + Digital Design
- Strategy
- Website
The Soundtrack
When ODd came to us, they were ready for a bold transformation. They wanted a brand identity and online presence that would not just keep pace with the fast-evolving content creator space but redefine it. They envisioned a strategy that would cement their status as the go-to agency—one that is unapologetically honest, fiercely innovative, and a true influencer of influencers. Our mission was clear: create a brand that resonates with big dreamers and tells a compelling story that draws in creators and talent managers alike.
Through an intensive brand strategy process, we partnered closely with One Daydream to unlock their unfair advantage. We dug deep to define their purpose, vision, mission, values, and master brand line, ultimately branding them as “The Dream Makers”—a powerhouse content creator agency built for those who dare to dream big.
In crafting their new identity, we zeroed in on the name “ODd,” a strategic abbreviation that speaks the language of the content creator world—quick, impactful, and memorable. The identity and website is sleek and captivating, incorporating hints of tech and rebellion to mirror ODd’s bold, ambitious spirit. It’s a look that stands out and a vibe that sets trends, perfectly capturing the essence of what it means to be a leader in this dynamic industry.
