Sydney 16.30
24°
Sydney, AU
Huru
Sydney, AU
From campaign to PDP to a global retail launch, Bandit partnered with Luna Bronze across a series of shoots that expanded their visual world. Milk, Deeper Glow, Ulta and updated product imagery across the range came together through a shared language of texture, glow and a renewed POV.
Scope
- Production
As Luna Bronze expanded their range and entered a major new retail market, they needed imagery that felt elevated yet playful, consistent yet flexible — capable of supporting PDP, campaign storytelling and a landmark Ulta launch without losing the brand’s distinctive energy.
Our solution was to build a cohesive visual system grounded in perspective, texture and ritual. With a focus on Moon-POV storytelling, skin-first moments and tactile detail, we created a framework that could flex across campaigns, product launches and retail while remaining unmistakably Luna Bronze.
Bandit produced a series of interconnected shoots capturing Luna Bronze’s evolving product range and brand milestones. This included the Milk campaign, refreshed PDP imagery across all products, the launch of Deeper Glow celebrating ten years of their best-selling formula, and a fully realised campaign for their Ulta debut. Working across multiple locations and crews, we delivered macro texture studies, confident skin-led imagery, playful product worlds and a narrative-driven retail campaign built around stepping into the Lunaverse. From set build to production and creative direction, each shoot was designed to feel tactile, warm and glow-forward – creating a cohesive visual language that supports Luna Bronze across every touchpoint.
