Sydney 12.45
18.7°
Sydney, AU
Damn delicious real food
We partnered with Brooke Kelly to reimagine her nutrition business with the vision to take her global, and to inspire a generation with a realistic approach to nutrition and health through the food on their plate. With the desire to make food and nutrition fun, we divulged Brooke’s infectious personality into a brand identity and online experience, considering every single touchpoint and moment of the site.
Scope
The Soundtrack
Every touchpoint of the site was designed to engage and educate, creating an immersive experience for users. From vibrant visuals, fun language, to interactive content, we aimed to captivate and empower users on their journey to better health. Collaborating with photographer Ash St George, we shot a delectable feast in Brooke’s home to carry through the personality of the brand.
Brooke Kelly embodies authenticity and passion, and our collaboration sought to amplify these qualities, spreading her message of wellness far and wide, one plate at a time. Together, we conquered a mission to revolutionise how people think about nutrition and empower them to live healthier, happier lives.